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5 Star Vacation Rental ReviewsThe testimony of a satisfied customer is a precious asset for any business and vacation rentals are no exception. Guest reviews are a great way to attract new renters.  In the prospective renter’s mind they establish your credibility, enhance desirability, and may be the final hook for the renter to choose your vacation rental over a competitor.

Here are some guidelines for capturing testimonials while your guests are still basking in the afterglow of their vacation.

1) Ask Promptly

Contact your guests promptly after their stay (2-3 days) and ask for feedback.  While you can’t control the feedback you receive, remember that happy customers tend to enjoy sharing their experiences and are far more likely to respond than those feeling less enthusiastic. If you haven’t heard back in a few days, send a reminder email. Continue Reading…

You come up with a clever name for your vacation rental property and immediately jump online to buy the website domain name. But wait – someone already has! With over 100 million “.com” domains already registered, it’s tough to find a good one that hasn’t been taken already.

SEO Friendly URLsDon’t despair – there are plenty more out there, some that may even perform better than your original choice. Put on your creative hat and start exploring, but be sure to consider these tips first:

Think like a potential renter. Think about the keywords and phrases a potential renter might search for when trying to find your property. Including popular keywords directly into your domain is a strong factor in search engine optimization (SEO) and will contribute toward higher organic search rankings (the placement you don’t pay for). Continue Reading…